The Africa Story Project Terms of Reference outlines the framework for Aerial View's flagship editorial initiative, created by Ria's Colony to uncover and share authentic stories from across Africa. Rather than promoting destinations through conventional tourism marketing, the program partners with local storytellers, tourism businesses, cultural institutions and community leaders to document the people, traditions and places that give destinations their identity.
The document details the project's purpose, eligibility requirements, editorial philosophy, application process, evaluation criteria and participant benefits, establishing a transparent standard for selecting and publishing stories that deepen understanding of Africa through the voices of those who live it.